diff --git a/README.md b/README.md
index 148fc9f..8c3627b 100644
--- a/README.md
+++ b/README.md
@@ -138,10 +138,6 @@ query param combinations. to do that, `touch -c "$1"` from your post file.
 this sets the mtime for the post to right now, invalidating the reference to
 it as bingus-blog believes that the contents have changed.
 
-to improve cache availability, it is considered good practice to always set
-`DONT_CACHE` if there is at least one query param. this is already done by
-bingus-blog, but you can opt out by `unset`ting it.
-
 ### fastblag
 
 :eyes: